The Craft of Restoration

At Bell’s Bespoke, restoration is a slow and meticulous craft.

Each bicycle is researched, dismantled, restored and rebuilt using techniques that respect its original history.

Some projects require careful preservation of original finishes, while others demand a complete return to factory condition.

Every stage is carried out through our London workshop and a network of specialist craftspeople.

Typical restoration time: 6–16 weeks depending on scope.

Step 1 — Assessment & Research

Every project begins with a careful assessment of the bicycle.

We examine the frame, components and condition before researching the original specification. We consult period catalogues, original examples, and archival references to understand exactly how the bicycle would have appeared when new.

From this we prepare a restoration plan tailored to the client.

Step 2 — Disassembly

The bicycle is carefully dismantled.

Each component is catalogued and documented so that nothing is lost and everything returns to its correct place.

Where parts are missing or damaged beyond repair, we begin sourcing correct replacements through our network of collectors and our own collection.

Step 3 — Frame Preparation

Frames requiring a full restoration are stripped back to bare metal. This removes corrosion and allows us to inspect the structure of the frame.

Any damage is corrected before the frame moves into the finishing stage. Where preservation is preferred, we stabilise the existing finish while protecting the patina.

Step 4 — Paint & Finishing

Frames are refinished using traditional enamel techniques.

Multiple thin coats are applied and hardened to achieve a deep, durable finish while preserving the slim profile of classic steel frames.

Where appropriate, we recreate the original colour scheme and coach lining details.

Step 5 — Chrome & Metalwork

Original chrome components are carefully restored through specialist plating processes. This includes handlebars, cranks, hubs and smaller fittings.

Our aim is always to retain original components wherever possible

Step 6 — Decal Recreation

Decals are reproduced in-house to match the original manufacturer’s design as precisely as possible.

Where original markings have faded or disappeared, we draw on period catalogues, archival imagery, and surviving examples to recreate them accurately.

The finished decals are applied using traditional water-slide methods to achieve an authentic factory appearance.

Step 7 — Final Assembly

The bicycle is then rebuilt piece by piece. Every detail is checked and adjusted to ensure the finished bicycle performs perfectly.

The result is a machine that honours its original character while being ready to ride again.

Start Your Restoration

Every bicycle has a story.

If you have a bicycle that deserves careful restoration, we would be delighted to hear about it.